TravelMob is travel site meets Evite. It lets you create a trip homepage, invite people, manage RSVPs, upload important files, create a photo gallery, see top tours for your destination, and plan via message board. There's a Facebook-style newsfeed that shows what everyone on your trip's doing.
Couple of interesting things from Web 2.0 Summit. Talk by Mary Meaker of Stanley Morgan. Video | Slides, good overview of the state of the internet market.
Also, new facebook advertising initiative, via TechCrunch (this is some amazing targeting you can do.
As first reported on AllFacebook,
the Flyers let you target by country, city, gender, age range,
political views, relationship status, education level, workplace
affiliation, or any keyword in a person’s stated interests. It’s that
last option that could be really powerful. For instance, simply putting
in different keywords into the Facebook Flyers ad-targeting page
reveals that of the 19,951,900 Facebook members in the U.S., 101,000
are into rock climbing, 411,000 are into cooking, and 706,160 people
are into traveling. Such targeting could theoretically allow
advertisers to reach exactly the people they want, instead of the
scatter-shot approach favored today. If you are a wedding planner in
Salem, OR, for instance, there are 100 women on Facebook between 20 and
40 who live in Salem and are engaged. That’s pretty deep targeting.
MySpace is also moving in this direction, allowing advertising by interest categories and sub-categories.
We decided that we'll be starting our company's blog at Software Anywhere. I'll be keeping this blog for my personal use, mainly covering online travel, VC investment in travel startups, some SaaS, and some personal ranting.
Phase 2's contribution to the blogosphere will be looking at the direction of the Software as a Service market, especially as it relates to SharePoint, CRM, Project - and their integration.
The team here is working on TripInvite, and we plan to launch the beta by the end of the year. We decided to use Microsoft SharePoint as the foundation of the site. I had never heard of SharePoint before starting at Phase 2, but I'm a big fan of it now. The way I see it, it starts you off with a ton of functionality that you'd otherwise have to code. Great for Web 2.0 type apps, with social networking, and sharing built in from the beginning.
I started off doing some sales, business-development, and marketing. When I first got here, the focus was on local consulting contracts.
Since then, we've changed the focus to launching a Software as a Service (SaaS) website. Basically, outsourcing your applications such as SharePoint, MS Project, Exchange, etc, to us. So you don't have to worry about cap-ex costs, maintaining your servers, or keeping up to date with versions. Like most outsourcing, it saves you money, and more importantly, lets you focus on your core competencies.
I'm now basically done with local sales, and will be focused on marketing, and developing our website. Feel free to write me with any comments/suggestions/questions, smitha at... phase2int.com
I'll be talking about the SaaS market, as well as TripInvite related issues on this blog.
Phase2 International launched its SaaS site featuring Hosted SharePoint. While still in beta, all the SaaS applications including SharePoint, CRM, MS Project, Exchange, and a homegrown DWG manager called ShareCAD for AutoCAD are available.
The site is being redesigned by a top-tier London based firm, and will officially launch in Mid-November.
I'll be tracking developments at the official Phase2 blog (when its up), and SharePoint related info at my SharePoint blogspot account.